01 · Websites
Websites that turn visitors into enquiries.
Most customers check you out online before they ring. We build fast, clear websites that make the call easy, set up for Google and for the AI assistants that now recommend local businesses.
When it fits
Why your website matters more than you think.
Even people who got your name from a friend look you up before they ring. What they find decides whether they call you or the next name on the list.
A new website makes sense when
- You have no website, or one you’d rather people didn’t see
- It’s slow or hard to use on a phone
- It doesn’t show up when people search for your trade nearby
- Enquiries from it are rare, or never come
Fix something else first when
- Enquiries already go unanswered. Fix the follow-up first
- You’re booked out for months and not taking new work
How we build it
Built to win work, not just to look good.
What goes into every site we build.
- 01
Diagnosis first
We look at how customers find you now, and where they drop off, before we design anything.
- 02
Built for phones
Most visitors are on a phone, so every page is designed for one first.
- 03
Your real work
Your jobs, your team and your reviews. No stock photos pretending to be you.
- 04
A clear next step
Every page makes it easy to call, message or ask for a quote.
- 05
Set up for local search
Your Google Business Profile, local pages and the details search engines look for.
- 06
Ready for AI search
Written and structured so assistants like ChatGPT can understand you and recommend you.
Ownership
Your domain. Your website. Your data.
- The site runs on your own domain, under your business name
- The words and photos on it are yours
- Every enquiry from the site comes straight to you
- Hosting and changes can be looked after for you, or you can take them on
Questions
What people ask before they start.
How long does a website take?
A straightforward site can be live within a week. We’ll give you a date on the call, once we know what you need.
Do I need to write anything?
No. We write the words. All we need is a short call and some photos of your work.
Will it show up on Google?
We set up the parts that help: fast pages, clear local information, your Google Business Profile and the details search engines read. Nobody can honestly promise first place, and we won’t.
What is GEO?
Generative engine optimisation: making your site easy for AI assistants like ChatGPT to understand, so they can recommend you when someone asks for a local business.
What does it cost?
It depends on what your business needs. You’ll get clear figures on the call, before anything is agreed.
Can I add follow-up and a CRM later?
Yes. The website works on its own, and the follow-up system can be added whenever you’re ready.
See what would fix your biggest leak.
Answer a few quick questions about your business. It takes about two minutes, and if it looks like a fit you can book a free 15-minute call straight away.
“I’m Rati, and I run Abula Marketing from Cork. On the call we’ll look at how you win work now and where enquiries go missing. If I don’t think we can help, I’ll tell you straight.”